<h2 id="f6i1o4zr80k" data-toc-id="f6i1o4zr80k">Creating an Affiliate Program</h2><p>Affiliate programs define how your marketplace rewards partners.</p><img data-width="100%" data-align="left" alt="" data-featurebase-content-key="6983518ba7f9354976fedda0/article/6a1ad9c6583934ad6512d90f/019eac99-08e8-7d5d-99d7-d6df0d296874/b64u-aW1hZ2UucG5n.png" data-featurebase-content-filename="image.png" src="https://6983518ba7f9354976fedda0.featurebase-attachments.com/c/article/6a1ad9c6583934ad6512d90f/019eac99-08e8-7d5d-99d7-d6df0d296874/b64u-aW1hZ2UucG5n.png?X-Amz-Expires=3600&amp;X-Amz-Date=20260726T200000Z&amp;X-Amz-Algorithm=AWS4-HMAC-SHA256&amp;X-Amz-Credential=DO801TYC4FCVNNEKURKM%2F20260726%2Ffra1%2Fs3%2Faws4_request&amp;X-Amz-SignedHeaders=host&amp;X-Amz-Signature=c068843cf1d555a28afa430bb94dcd7ffccf8dbb8fe27a5c0a82d08394f55033"><h2 id="opielb71a7e" data-toc-id="opielb71a7e">Navigate to Program Creation</h2><ol><li><p>Open <strong>Admin &gt; Programs</strong>.</p></li><li><p>Click <strong>Create Program</strong>.</p></li></ol><h2 id="kpliypy4cwe" data-toc-id="kpliypy4cwe">Required Fields</h2><table style="minWidth: 50px"><colgroup><col><col></colgroup><tbody><tr><td colspan="1" rowspan="1"><p><strong>Field</strong></p></td><td colspan="1" rowspan="1"><p><strong>Description</strong></p></td></tr><tr><td colspan="1" rowspan="1"><p><strong>Program name</strong></p></td><td colspan="1" rowspan="1"><p>Display name (max 30 characters)</p></td></tr><tr><td colspan="1" rowspan="1"><p><strong>Qualification trigger</strong></p></td><td colspan="1" rowspan="1"><p>Sign Up or Transaction</p></td></tr><tr><td colspan="1" rowspan="1"><p><strong>Payout type</strong></p></td><td colspan="1" rowspan="1"><p>Fixed or Percentage</p></td></tr><tr><td colspan="1" rowspan="1"><p><strong>Payout value</strong></p></td><td colspan="1" rowspan="1"><p>The amount or percentage</p></td></tr></tbody></table><h2 id="q3kl3pkelfx" data-toc-id="q3kl3pkelfx">URL Slug</h2><p>A slug is auto-generated, used in the public signup URL: /apply/{workspaceSlug}/{programSlug}</p><h2 id="fiitt3mb0de" data-toc-id="fiitt3mb0de">Program Statuses</h2><ul><li><p><strong>Draft</strong> — Not yet live</p></li><li><p><strong>Active</strong> — Accepting affiliates and generating payouts</p></li><li><p><strong>Inactive</strong> — Paused</p></li></ul><h2 id="pty6w2aom73" data-toc-id="pty6w2aom73">Activating a Program</h2><p>Requires: a paid plan with program activation + Sharetribe connected.</p><h2 id="xzzq7psyap4" data-toc-id="xzzq7psyap4">Plan Limits</h2><table style="minWidth: 50px"><colgroup><col><col></colgroup><tbody><tr><td colspan="1" rowspan="1"><p><strong>Plan</strong></p></td><td colspan="1" rowspan="1"><p><strong>Custom Programs</strong></p></td></tr><tr><td colspan="1" rowspan="1"><p>Lite</p></td><td colspan="1" rowspan="1"><p>Includes 1</p></td></tr><tr><td colspan="1" rowspan="1"><p>Standard</p></td><td colspan="1" rowspan="1"><p>Includes 2</p></td></tr><tr><td colspan="1" rowspan="1"><p>Pro</p></td><td colspan="1" rowspan="1"><p>Includes 3</p></td></tr></tbody></table><p></p>

Learn how to create and configure a new affiliate program in Toppal.

Creating an Affiliate Program

Feedback

Roadmap

Changelog

Toppal Support

Quick step-by-step videos to help you set up Toppal, manage your affiliate programs and grow your marketplace.

How-To Videos

A step-by-step guide to completing your Toppal setup, including the onboarding wizard and Sharetribe integration configuration.

1. Getting Set Up: Onboarding Wizard & Sharetribe Integration

Learn how to configure your default branding and create affiliate and influencer programs that match your marketplace’s goals.

2. Default Branding & Program Setup

Set up your affiliate page and email settings so affiliates can sign up and receive key updates from your programs.

3. Customise Your Affiliate Page & Emails

Connect and configure your email domain so you can send branded emails to your affiliates.

4. Third-Party Integrations: Email Domain Setup

Learn how to connect Tremendous so you can manage and send affiliate rewards through Toppal.

5. Third-Party Integrations: Set Up Tremendous Rewards for Automated Payouts

Frequently Asked Questions (FAQ)

Frequently Asked Questions (FAQs)

Toppal is the simplest way to run affiliate, referral, and influencer programs on your online marketplace. Auto-enrol customers, track every referral, and only pay for real results.

What does Toppal do?

Configure your workspace and marketplace settings

Settings

Configure your workspace identity and marketplace connection settings.

Workspace and Marketplace Settings

Brand your affiliate pages, customize signup forms, and configure email templates

Customization

Configure default and per-program branding for affiliate-facing pages and emails.

Branding Your Affiliate Pages

Configure the public affiliate signup page for each program.

Customizing the Affiliate Signup Page

Configure email templates for affiliate signup, manual creation, and auto-enrolment.

Customizing Email Templates

Understand payout flows, statuses, and how to pay or reject affiliate payouts

Payouts

How to pay affiliates using manual or automated payment methods.

Paying Affiliates

When and how to reject payouts, available reasons, and what happens after.

Rejecting Payouts

What each payout status means and how payouts transition.

Payout Statuses Explained

Understand the end-to-end payout flow in Toppal.

How Payouts Work

Manage affiliates, track referrals, and handle affiliate statuses

Affiliates

How to deactivate and reactivate affiliates and what it means for payouts.

Deactivating and Reactivating Affiliates

View, filter, and manage your affiliates from the Admin dashboard.

Managing Affiliates

How Toppal tracks referred users and how to view transaction details.

Referred Users and Referral Tracking

Three ways affiliates are created: manual, signup form, and auto-enrolment.

Adding Affiliates

Create and configure affiliate programs with triggers, payout types, and advanced features

Programs

Understand the two qualification triggers for affiliate programs.

Qualification Triggers: Sign Up vs Transaction

Learn the difference between Fixed and Percentage payout types.

Payout Types: Fixed vs Percentage

Configure referral limits, transaction caps, and minimum values.

Advanced Program Features

How auto-enrolment automatically creates affiliates from marketplace users.

Auto-Enrolment Programs

Connect Sharetribe, email, and payment services to Toppal

Integrations

Connect your Sharetribe marketplace to Toppal to enable affiliate referral tracking.

Connecting Sharetribe

Send affiliate emails from your own domain instead of the default toppal.io address.

Setting Up a Custom Email Domain

Connect Tremendous to automate affiliate payouts via email-delivered rewards.

Connecting Tremendous for Automated Payouts

Learn the basics of Toppal and get up and running quickly

Getting Started

An overview of Toppal, the affiliate management platform built for Sharetribe marketplaces.

Field	Description
Program name	Display name (max 30 characters)
Qualification trigger	Sign Up or Transaction
Payout type	Fixed or Percentage
Payout value	The amount or percentage

Plan	Custom Programs
Lite	Includes 1
Standard	Includes 2
Pro	Includes 3